Seasonal demand at your repair shop: how to prepare
At certain times of year, shop traffic spikes. In Brazil, Carnival is one of them: many families use the holiday to travel, and many make the trip by car, their own or a shared ride. Before hitting the road, drivers want their car checked. A shop that prepares for this seasonal demand serves more customers without delays and without losing jobs for lack of parts. Here is how.
How to prepare for seasonal demand
Every business has busier periods. For repair shops, travel holidays like Carnival, between February and March, call for special attention.
Identify the most requested services
Before long trips, customers mainly look for inspections and preventive maintenance: brakes, tires, suspension, fluids and lights. Knowing which services will grow helps you organize the schedule and prepare work orders in advance.
Stock up
If some services are in higher demand, so are the parts and products they use. To avoid turning work away during your busiest period, order the items you will use most well ahead of time. If the shop uses a management system, check the history for the same period in previous years to estimate quantities more accurately.
Create offers that add value
Use the moment to attract new customers with packages designed for the trip, such as a pre-trip inspection that combines brake, tire, fluid and lighting checks. The customer takes care of everything in one visit and travels with peace of mind, and the shop raises the value of each job without cutting prices. Promote the package early and open your schedule for bookings.
Management for peak periods
The Onmotor system is auto repair shop software with custom reports, service history and financial control that help you plan for peak demand. Start a free trial or talk to our team. Learn more about our company.